{"id":222,"date":"2018-04-24T12:00:07","date_gmt":"2018-04-24T10:00:07","guid":{"rendered":"http:\/\/barometrediversite.be\/?page_id=222"},"modified":"2023-11-06T15:47:06","modified_gmt":"2023-11-06T14:47:06","slug":"222-2","status":"publish","type":"page","link":"https:\/\/www.csa.be\/egalitediversite\/222-2\/","title":{"rendered":"Barom\u00e8tre 2017 &#8211; Communication commerciale"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; fullwidth=\u00a0\u00bbon\u00a0\u00bb admin_label=\u00a0\u00bbPage Header\u00a0\u00bb _builder_version=\u00a0\u00bb4.16&Prime; background_color=\u00a0\u00bbrgba(200,80,151,0)\u00a0\u00bb use_background_color_gradient=\u00a0\u00bbon\u00a0\u00bb background_color_gradient_direction=\u00a0\u00bb109deg\u00a0\u00bb background_color_gradient_stops=\u00a0\u00bb#c85097 0%|#c85097 100%\u00a0\u00bb background_color_gradient_start=\u00a0\u00bb#c85097&Prime; background_color_gradient_end=\u00a0\u00bb#c85097&Prime; background_image=\u00a0\u00bbhttp:\/\/www.csa.be\/barometrediversite\/wp-content\/uploads\/sites\/2\/2018\/04\/iStock-908333738.jpg\u00a0\u00bb parallax=\u00a0\u00bbon\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_fullwidth_header title=\u00a0\u00bbBarom\u00e8tre 2017 communication commerciale\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb button_one_text=\u00a0\u00bbT\u00e9l\u00e9chargez l&rsquo;\u00e9tude communication commerciale\u00a0\u00bb button_one_url=\u00a0\u00bbhttp:\/\/www.csa.be\/documents\/2818&Prime; 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button_two_border_radius__hover_enabled=\u00a0\u00bbon\u00a0\u00bb button_two_border_radius__hover=\u00a0\u00bb0&Prime; button_one_letter_spacing__hover_enabled=\u00a0\u00bbon\u00a0\u00bb button_one_letter_spacing__hover=\u00a0\u00bb2&Prime; button_two_letter_spacing__hover_enabled=\u00a0\u00bbon\u00a0\u00bb button_two_letter_spacing__hover=\u00a0\u00bb2&Prime; button_one_bg_color__hover_enabled=\u00a0\u00bbon\u00a0\u00bb button_one_bg_color__hover=\u00a0\u00bbrgba(255,255,255,0)\u00a0\u00bb button_two_bg_color__hover_enabled=\u00a0\u00bbon\u00a0\u00bb button_two_bg_color__hover=\u00a0\u00bbrgba(255,255,255,0)\u00a0\u00bb]<strong>Ce deuxi\u00e8me volet du Barom\u00e8tre\u00a0Diversit\u00e9 et \u00c9galit\u00e9 du Conseil sup\u00e9rieur de l\u2019audiovisuel (CSA) est consacr\u00e9 \u00e0 la repr\u00e9sentation des femmes et des hommes dans la communication commerciale dans les services t\u00e9l\u00e9visuels de la F\u00e9d\u00e9ration Wallonie-Bruxelles.\u00a0<\/strong>[\/et_pb_fullwidth_header][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbProjects\u00a0\u00bb _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb90px||90px|\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.16&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.16&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_button button_url=\u00a0\u00bbhttps:\/\/www.csa.be\/egalitediversite\/220-2\/\u00a0\u00bb button_text=\u00a0\u00bbConsulter le volet programmes\u00a0\u00bb button_alignment=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.16&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.16&Prime; background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb45px|0px|45px|0px\u00a0\u00bb border_color_all=\u00a0\u00bb#4b9bd5&Prime; custom_width_px=\u00a0\u00bb710px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.16&Prime; background_position=\u00a0\u00bbtop_left\u00a0\u00bb custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_divider show_divider=\u00a0\u00bboff\u00a0\u00bb disabled_on=\u00a0\u00bboff|off|off\u00a0\u00bb _builder_version=\u00a0\u00bb4.16&Prime; background_color_gradient_direction=\u00a0\u00bb90deg\u00a0\u00bb max_width=\u00a0\u00bb100px\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb height=\u00a0\u00bb5px\u00a0\u00bb custom_margin=\u00a0\u00bb||20px|\u00a0\u00bb custom_padding=\u00a0\u00bb||20px|\u00a0\u00bb animation_style=\u00a0\u00bbslide\u00a0\u00bb animation_direction=\u00a0\u00bbbottom\u00a0\u00bb saved_tabs=\u00a0\u00bball\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_divider][et_pb_text admin_label=\u00a0\u00bbProjects Section Title\u00a0\u00bb _builder_version=\u00a0\u00bb4.16&Prime; header_font=\u00a0\u00bbMontserrat||||\u00a0\u00bb header_text_color=\u00a0\u00bb#1f1f1f\u00a0\u00bb header_font_size=\u00a0\u00bb36px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb max_width=\u00a0\u00bb710px\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb animation_style=\u00a0\u00bbfold\u00a0\u00bb animation_direction=\u00a0\u00bbbottom\u00a0\u00bb animation_intensity_fold=\u00a0\u00bb20%\u00a0\u00bb inline_fonts=\u00a0\u00bbABeeZee\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<span style=\"font-family: ABeeZee;font-weight: normal;font-size: x-large\">A propos du Barom\u00e8tre Communication Commerciale<\/span>[\/et_pb_text][et_pb_text admin_label=\u00a0\u00bbProjects Section Subtitle\u00a0\u00bb _builder_version=\u00a0\u00bb4.16&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.9em\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb max_width=\u00a0\u00bb710px\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb animation_style=\u00a0\u00bbfold\u00a0\u00bb animation_direction=\u00a0\u00bbbottom\u00a0\u00bb animation_intensity_fold=\u00a0\u00bb20%\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<strong>Cette \u00e9tude se concentre sur la repr\u00e9sentation des femmes et des hommes dans la communication commerciale dans le paysage audiovisuel belge francophone. <\/strong><\/p>\n<p><strong>R\u00e9partis sur 3 jours, 2756 spots publicitaires et plus de 17 heures de contenu ont \u00e9t\u00e9 visionn\u00e9s. 588 communications commerciales (hors rediffusions) ont \u00e9t\u00e9 encod\u00e9es. Cela repr\u00e9sente un total de 1723 intervenant.e.s.<\/strong>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb45px|0||\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_blurb title=\u00a0\u00bbLe CSA se penche sur la repr\u00e9sentation des femmes et des hommes dans la publicit\u00e9\u00a0\u00bb url=\u00a0\u00bbhttps:\/\/www.csa.be\/egalitediversite\/2018\/04\/24\/le-csa-se-penche-sur-la-representation-des-femmes-et-des-hommes-dans-la-pub\/\u00a0\u00bb image=\u00a0\u00bbhttp:\/\/www.csa.be\/barometrediversite\/wp-content\/uploads\/sites\/2\/2018\/04\/Canap\u00e9-graph.jpg\u00a0\u00bb admin_label=\u00a0\u00bbProject\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; header_font=\u00a0\u00bbMontserrat||||\u00a0\u00bb header_font_size=\u00a0\u00bb24px\u00a0\u00bb header_line_height=\u00a0\u00bb1.3em\u00a0\u00bb body_font_size=\u00a0\u00bb16px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb animation_style=\u00a0\u00bbfold\u00a0\u00bb animation_direction=\u00a0\u00bbbottom\u00a0\u00bb animation_intensity_fold=\u00a0\u00bb10%\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; border_width_bottom=\u00a0\u00bb4px\u00a0\u00bb border_color_bottom=\u00a0\u00bb#283583&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<p><span style=\"font-family: ABeeZee;\">Communiqu\u00e9 de Presse &#8211;\u00a0\u00a0Ce mardi 24 avril, le Conseil sup\u00e9rieur de l\u2019audiovisuel a pr\u00e9sent\u00e9 les r\u00e9sultats de son Barom\u00e8tre de la diversit\u00e9 et de l\u2019\u00e9galit\u00e9 dans les services t\u00e9l\u00e9visuels actifs en F\u00e9d\u00e9ration Wallonie-Bruxelles.\u00a0Le Barom\u00e8tre est divis\u00e9 en deux volets\u00a0: un \u00e9tat des lieux de l\u2019\u00e9galit\u00e9 et de la diversit\u00e9 dans les programmes et une \u00e9tude de la repr\u00e9sentation des femmes et des hommes dans la communication commerciale.<\/span><\/p>\n<p>[\/et_pb_blurb][et_pb_button button_url=\u00a0\u00bbhttps:\/\/www.csa.be\/egalitediversite\/2018\/04\/24\/le-csa-se-penche-sur-la-representation-des-femmes-et-des-hommes-dans-la-pub\/\u00a0\u00bb button_text=\u00a0\u00bbLire la suite\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; 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